Effective Internal Communication with Corporate Screens

Internal communication is a constant challenge in companies. Emails get lost, bulletin boards are ignored, and meetings consume valuable time. Digital screens offer a modern and effective solution.

Why Digital Signage in the Office

The Problem with Traditional Communication

• 89% of employees don't read all corporate emails
• Physical bulletin boards have limited reach
• Important information gets lost in the noise

The Digital Solution

Screens in common areas naturally capture attention. Dynamic content is 400% more likely to be remembered than static text.

Where to Place Screens

Reception

First impressions count. Show company values, recent achievements, and welcome visitors and new employees.

Cafeteria and Break Areas

The best time to communicate is when employees are relaxed. Take advantage to:

• Announce social events
• Celebrate birthdays and anniversaries
• Share photos of team building activities

Meeting Rooms

Before meetings, show the day's agenda or relevant information for attendees.

Production Areas

In industrial environments, communicate safety metrics, production KPIs, and important reminders.

Content that Works

1. KPIs and Metrics

Show progress toward company goals. Transparency generates commitment.

Q4 Sales: 85% of target
Customer Satisfaction: 4.7/5
Days without incidents: 127

2. Employee Recognition

Celebrate individual and team achievements. An "Employee of the Month" on screen is worth more than an email.

3. Company News

Stay up to date with:

• New hires
• Promotions
• Product launches
• Financial results (if public)

4. Culture and Values

Reinforce corporate culture with:

• Inspirational quotes
• Event photos
• Employee testimonials
• CEO videos

5. Practical Information

• Cafeteria menu
• Transportation schedules
• Room reservations
• Vacation calendar

Best Practices

Content Rotation

Don't leave the same content for weeks. Novelty maintains interest.

Information/Entertainment Balance

Mix serious content with lighter elements. A 70/30 ratio usually works well.

Regular Updates

Schedule weekly time to update content. With Screenzzie, you can do it in minutes from your mobile.

Measuring Impact

Although it's difficult to measure the exact ROI of internal communication, you can evaluate:

• Employee satisfaction surveys
• Participation in announced events
• Reduction in repetitive questions to HR
• Qualitative feedback from teams

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Simple Implementation

With Screenzzie, setting up your corporate screen network is simple:

1. Connect your screens - Any smart TV or monitor works
2. Upload your content - Images, videos, presentations
3. Schedule rotation - Define what shows and when
4. Update from anywhere - Mobile, tablet, or PC

Start your free trial and transform communication in your company.